Cita APA (7th ed.)
Schiffman, L. G., & Kanuk, L. L. (2007). Consumer behavior (9th ed.). Pearson/Prentice Hall.
Cita Chicago (17th ed.)
Schiffman, Leon G., i Leslie Lazar Kanuk. Consumer Behavior. 9th ed. Upper Saddle River, N.J. ; New Delhi: Pearson/Prentice Hall, 2007.
Cita MLA (9th ed.)
Schiffman, Leon G., i Leslie Lazar Kanuk. Consumer Behavior. 9th ed. Pearson/Prentice Hall, 2007.
Atenció: Aquestes cites poden no estar 100% correctes.