Marketing : Concepts and Cases /
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| Other Authors: | |
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| Format: | Book |
| Language: | English |
| Published: |
New Delhi :
Tata McGraw Hill,
c2005 [Reprint 2006]
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| Edition: | 13th ed. |
| Subjects: | |
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| Physical Description: | Various pagings : ill. ; 20 cm. |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 9780070600904 |