Cita APA
Kotler, P., & Keller, K. L. (2016). Marketing Management (15th ed.). Pearson Prentice Hall.
Citación estilo Chicago
Kotler, Philip, and Kevin Lane Keller. Marketing Management. 15th ed. Noida: Pearson Prentice Hall, 2016.
Cita MLA
Kotler, Philip, and Kevin Lane Keller. Marketing Management. 15th ed. Pearson Prentice Hall, 2016.
Warning: These citations may not always be 100% accurate.