Dalrymple Douglas J & Parsons Leonard J. (2000). Basic marketing management (2 nd ed.). John Willey & Sons.
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Citação norma Chicago
Dalrymple Douglas J and Parsons Leonard J. Basic Marketing Management. 2 nd ed. New York: John Willey & Sons, 2000.
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Citação norma MLA
Dalrymple Douglas J and Parsons Leonard J. Basic Marketing Management. 2 nd ed. John Willey & Sons, 2000.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.