Chisnal Peter M. (1991). The essence of marketing research. Prentice Hall India.
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Chicago Style (17th ed.) Citation
Chisnal Peter M. The Essence of Marketing Research. New Delhi: Prentice Hall India, 1991.
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MLA (9th ed.) Citation
Chisnal Peter M. The Essence of Marketing Research. Prentice Hall India, 1991.
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Warning: These citations may not always be 100% accurate.