McDonald, W. J. (1998). Direct marketing: An integrated approach. Irwin/McGraw-Hill.
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芝加哥风格引文
McDonald, William J. Direct Marketing: An Integrated Approach. Boston: Irwin/McGraw-Hill, 1998.
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MLA引文
McDonald, William J. Direct Marketing: An Integrated Approach. Irwin/McGraw-Hill, 1998.
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警告：这些引文格式不一定是100％准确.