Hawkins, D. I., Best, R. J., & Coney, K. A. (1995). Consumer behavior: Implications for marketing strategy (6th ed.). Irwin.
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Citación estilo Chicago
Hawkins, Del I., Roger J. Best, and Kenneth A. Coney. Consumer Behavior: Implications for Marketing Strategy. 6th ed. Chicago: Irwin, 1995.
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Cita MLA
Hawkins, Del I., et al. Consumer Behavior: Implications for Marketing Strategy. 6th ed. Irwin, 1995.
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