Kotler, P. (1999). Marketing management: An Asian perspective (2nd ed.). Pearson Prentice Hall.
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Citação norma Chicago
Kotler, Philip. Marketing Management: An Asian Perspective. 2nd ed. Singapore ; New York: Pearson Prentice Hall, 1999.
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Citação norma MLA
Kotler, Philip. Marketing Management: An Asian Perspective. 2nd ed. Pearson Prentice Hall, 1999.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.