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  1. 1
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    Contemporary advertising / by Arens, William F.

    Published c2006.
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  2. 2
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    Advertising management / by Batra, Rajeev

    Published c1996 [reprinted].
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  3. 3
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    Contemporary advertising / by Arens, William F.

    Published c2002.
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  4. 4
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    Leap : a revolution in creative business strategy / by Schmetterer, Bob

    Published c2003.
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  5. 5
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    The seven lost secrets of success : million dollar ideas of Bruce Barton, America's forgotten genius / by Vitale, Joe, 1953-

    Published c2007.
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  6. 6
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    Advertising / by Jefkins, Frank William

    Published 2000 [reprinted]
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  7. 7
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    Advertising and promotion : an integrated marketing communications perspective / by Belch, George E. (George Edward), 1951-

    Published 2001.[reprinted]
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  8. 8
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    Advertising, promotion & supplemental aspects of integrated marketing communications / by Shimp, Terence A.

    Published c2003.
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  9. 9
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    Contemporary advertising / by Arens, William F.

    Published c1999.
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  10. 10
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    Integrated advertising, promotion & marketing communications / by Clow, Kenneth E.

    Published c2004. [Reprinted 2005]
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  11. 11
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    Advertising : principles & practice / by Wells, William, 1926-

    Published c2006.
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  12. 12
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    Contemporary advertising / by Arens, William F.

    Published c2006.
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    Table of contents only
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