APA (7th ed.) Citation
Alsem, K. J. (2024). Strategic Marketing Planning: A Step-by-Step Approach. Taylor & Francis.
Chicago Style (17th ed.) Citation
Alsem, Karel Jan. Strategic Marketing Planning: A Step-by-Step Approach. Taylor & Francis, 2024.
MLA (9th ed.) Citation
Alsem, Karel Jan. Strategic Marketing Planning: A Step-by-Step Approach. Taylor & Francis, 2024.
Warning: These citations may not always be 100% accurate.