APA (7th ed.) Citation
Kotler, P., & Keller, K. L. (2006). Marketing management (12th ed.). Pearson Prentice Hall.
Chicago Style (17th ed.) Citation
Kotler, Philip, and Kevin Lane Keller. Marketing Management. 12th ed. New Delhi: Pearson Prentice Hall, 2006.
MLA (9th ed.) Citation
Kotler, Philip, and Kevin Lane Keller. Marketing Management. 12th ed. Pearson Prentice Hall, 2006.
Warning: These citations may not always be 100% accurate.