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The brand marketing book :
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Strategic brand management : building, measuring, and managing brand equity /
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Marketing management : an Asian perspective /
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主題: Branding (Marketing)
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The brand marketing book : creating, managing, and extending the value of your brand /
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作者: Marconi, Joe
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The brand marketing book : creating, managing, and extending the value of your brand /
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作者: American Marketing Association
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